The upsurge of technology has made a huge impact on the marketing world. Consumers today are very knowledgeable and tech savvy. Before making any purchase they learn about the product they are going to purchase. The traditional method of marketing does not work here. So the concept of content marketing came in where companies provide relevant information on social media regarding their product and services. In such a scenario, good content becomes the lifeline for any company. Good content can make or break a company. So it becomes really important to create good content.
To create good and unique content every time for engaging consumer is a difficult, to make this difficult task easy we have various tools available online. So I am going to discuss my list of essential tools for creating good content.
Let’s discuss the list of content marketing tools:
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The first and foremost thing is to research on the topic that you want to write. While researching on any topic we gather a lot of information and Evernote is the content marketing tool that will save all the pages and bits of information that we have researched. It capotes pictures, notes, location, organise notes and tags. The notes can be categorized and checked later. It is compatible to all browsers.
Hemingway App makes your writing bold and clear. The app highlights long, complex and common errors. Yello sentences are indication that you need to shorten or split the sentence. If you see red highlighted sentence that means that the sentence is complicated and splitting logic try editing the sentence. You can utilize a shorter word in place of purple one; adverbs are shown in blue, passive voice is marked in green. So this tool makes sure whatever you have written is correct.
Grammarly is to check the grammatical mistakes made in the article. You can either paste once the article is written in Grammarly or start writing the article in the app and it starts checking the grammatical errors in the article. It helps you identify confused preposition, overuse of passive voice, wordy sentences.
4. Front Struct
Free font-building tool by FontShop, essentially a font construction site. You can create your own font type. FontStruct helps you build font by using geometrical shapes, arranged in grid pattern like tiles or bricks. You can build, share and download fonts with FontStruct editor and library.
Pixlr provides a complete online photo editor. It has a main tool bar and feature like Navigator, History and Layers. The pull down menu contains controls for adjustments, filters, transformations and distortions. It provides100 effects, 340 overlays, 200 borders and is also available in 25 languages.
A powerful tool for infographics for creating beautiful designs. Canva helps both designers and non-designers to come up with creative stuffs. There are variety of layouts to choose from, countless font choices, and over one million images available.
This is an online tool that creates video automatically once you add your images/videos. All you need to do is choose the theme and the music and you are done. It can upload 30 photos per movie, use 25 min of footage and create longer movies.
So if you have good tools, article writing will be easier for you and these tools will definitely make your article more beautiful. Please share your views on these tools. Thank you for your time today.